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The Cegedim Group's services have strong synergies that are combined in three sectors of activity.
- CRM and strategic data sector:
The world leader for pharmaceutical CRM, its historical core business, Cegedim assists the largest pharmaceutical companies with their CRM (Customer Relationship Management) projects and measures the effectiveness of their marketing and sales activities. The Group’s CRM tools, whose value is enhanced by the strategic databases, provide customers with an informed view of their market and their targets so that they can optimize their strategies and their return on investment.
- Healthcare professionals sector:
Cegedim has also positioned itself as one of Europe's leading producers of medical and paramedical management software. Structured, scalable, and communicative, this software adapts to the needs of healthcare professionals while meeting the latest technical and regulatory requirements.
- Insurances and services sector:
Capitalizing on its skills in the publishing of professional software and the processing of complex information, the Group also offers solutions dedicated to health insurance players as well as high value-added management solutions to its many clients concerned with issues related to outsourcing and computerized exchanges.
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